J. Stephen Pope discusses how you can profit from your
domain names. Learn how to develop your domain names into
simple websites for increased profits.
How To Really Profit from Domain Names
Have you heard about domain names that sold for over a million
dollars? Inspired by this, you imagine registering a great domain
name, hanging onto it for a while, and then selling it off to
become the next multi-millionaire. It could happen, but don`t
count on it!
First of all, many of the truly great
domain names are already taken. Second, the dot com bust
took some of the wind out of inflated domain name prices.
(If you sell your domain name for millions of dollars worth
of stock in a publicly traded dot com flop, what is the
name really worth?).
The cybersquatter buys domain names totally on speculation. Sometimes
he will register names of famous brands, companies, or individuals.
Time and again, these domain name speculators learn the hard way
that they must respect intellectual property rights. They hope
that some large corporation will pay big bucks to them for the
use of the company`s own (already trademarked) name. Instead,
they end up with threatening letters from a law firm for their
attempts at extortion.
However, you can still make money from domain names if
you are sensible in your approach. Here are some suggestions
on ways to profit.
1. Affiliate Programs: Use your domain name to promote
an appropriate affiliate program. Either redirect to the
affiliate site or write a review that links to them.
2. Informational Sites: Create content and then profit
from it by earning advertising revenue through Google AdSense
or a similar program.
3. Redirect to Your Own Site: Some reasons you might want
to do this include preventing competitors from using a particular
domain name and benefiting from searches some users perform
by domain name. (For example, if they wanted to order flowers,
they might just type "flowers.com" in their web
browser. You could get some traffic and sales this way.)
4. Product Sites: Create your own or sell someone else`s
product appropriate to your domain name.
5. Park Your Domain Names: You might feel that your name
has real potential for resale value. There are companies
that will allow you to park your domain on their servers,
advertise that your name is for sale, and split advertising
revenue with you.
The trick is to generate traffic for your domain name.
That traffic in turn will create revenue. Then, when you
go to sell your domain name, you will have a few things
going for you.
First, you will have a fully developed website. A fully
constructed building on a piece of land increases the value
of the real estate property. Similarly, the value of your
domain name is enhanced by a complete and operating website.
Second, you have traffic. Just as a shopping mall with
no traffic results in no sales, so a website must have traffic
to generate income.
Third, you have income. An income property, such as an
apartment building, can be appraised on the basis of its
income (as well as other factors). Similarly, the gross
income, net profits and cashflow of a website have value.
For example, if someone offered you $1,000 for your domain
name and website when it was generating $10,000 per day
in profits, you would likely laugh at him.
You really can profit from your domain name investments
by adding value and properly developing your web properties.
For further information about profiting from domain names,
About The Author
J. Stephen Pope, President of Pope Consulting Inc., http://www.popeconsultinginc.com/
has been helping clients to earn maximum business profits
for over twenty-five years.
For valuable Work at Home Small Business Ideas, visit:
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